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Bibliography Information:
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Call Number:
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HF5823 Shi. |
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Title:
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Advertising, promotion, and supplemental aspects of integrated marketing communications |
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Remainder of title:
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Personal name:
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Shimp, Terence A. |
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Statement of responsibility, etc.:
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Terence A. Shimp. |
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Show in OPAC:
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yes |
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MFN:
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9420 |
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Collection:
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HU Reference |
Bibliography Copy Information:
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Barcode # |
Description |
Location |
Status |
Status Dt |
Due Back |
No. of Hold
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Remark |
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H003332 |
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HU Library |
checked in |
2008-07-15 18:32:08 |
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0 |
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H003333 |
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HU Library |
checked in |
2008-07-15 18:32:08 |
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0 |
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H003334 |
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HU Library |
checked in |
2008-07-31 11:22:23 |
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0 |
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H025187 |
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ELM Library |
checked in |
2018-07-04 14:54:40 |
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0 |
Gift |
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Additional Bibliographic Information:
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Subject:
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Communiction in marketing. |
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Subject:
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Sales promotion. |
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International Standard Book Number:
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9780030103520 |
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Edition statement:
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4th ed. |
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Place of publication, distribution, etc.:
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Forth Worth |
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Name of publisher, distributor, etc.:
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Dryden Press |
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Date of publication, distribution, etc.:
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1997. |
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